Making targeted and results-driven decisions through close customer proximity
Overlapping additional values in all fields of your own environment.
Through a detailed knowledge of real behaviour and specific expectations, pattern formations and the immediate integration of consumers, a closer relationship and trust are created to address customers action-orientatedly and behaviour-dependently. With little effort and based on real marketing.
Real-time differentiating, characterising and maxing out existing and emerging markets situationally depending on consumer behaviour. This way market potentials, innovations and trends can be recognised early.
Capturing and evaluating the response to your offerings for a targeted advance in your own development and to better meet expectations. This way the return on invest is increased through the higher success probability in the range of innovation.
Precisely analysing competitors in terms of their market position, behaviour and structure to targetedly use the right strategies for self positioning through differentiation, specialisation or pricing.
Precisely identifying and evaluating sales channels and administrating your own portfolio centrally and therefore resource-friendly. Analysing existing infrastructure to develop your own market position and get an exact overview about reach and quality- and price-level of the distribution channels.
The knowledge of thoughts and experiences is the way to long-term binding.
Statistical evaluation of customer opinions and activity to develop successful strategies.
Representative market research and creating real customer profiles through global behaviour- and spending patterns.
vimbeeSignificant information for a future- and customer-oriented development of products and services.
vimbeeTargeted and situational approach of customers for a high probability of success.
vimbeeIf a man knows not what harbor he seeks, any wind is the right wind.